Apps You Can Use to Grow Your Restaurant2 min read

There’s an app for everything now. Not only can you use apps to manage and promote your restaurant, but you can also create your own apps for your customers, helping to grow your business that way, as well. Using and developing apps is an important way to take advantage of technology to grow your restaurant.

Here are a few key apps you should consider using or developing to grow your business:

Digital Menu

Simply listing your menu on your website is no longer enough in today’s digital age. If you really want to impress customers, you should create an app that allows them to interact with your menu. That may mean that they can quickly call up nutritional information or get a list of ingredients, or you may offer them the option to order ahead or from their table. The more features you include, the more impressive and convenient it will be for customers. You can even encourage sales by highlighting certain items or offering discounts in app.

Coupon App

Offering your customers exclusive discounts and promotions is a great way to encourage sales. You can sign up to promote your restaurant on a number of coupon apps. You can offer a straight discount or a special like a free appetizer with an entrée or meal for two for a set price. Try out several options to see which deals are the most effective.

Social Media Management

Social media is a great way to attract more attention for your restaurant and get more customers. You can host contests on social media, promote new menu items and share exclusive discounts, all of which will build buzz around your restaurant and get more customers in the door. Many apps are available to help you manage your social media presence, including allowing you to publish posts, monitor your interactions, host contests and more.

Apps aren’t just fun little games you can play while you’re waiting to see the doctor. They can be powerful tools that you can use to promote your business. Consider developing some of your own apps, like a digital menu, or use some of the available apps to promote your restaurant and increase your sales. Though they have a simple interface, apps can play a big role in your overall marketing strategy and in securing the success of your restaurant.